Career orientation of family members in family businesses: a choice or an obligation?
Abstract
PurposeThis study investigates whether family members choose to join the family business out of personal interest or perceived obligation, drawing on the theory of planned behavior (TPB) and socioemotional wealth (SEW) t...
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Behavioral Intention Towards Online Food Purchasing After the Social Distancing Period of Covid-19 in Danang City, Vietnam
Abstract
Social distancing due to Covid-19 exposes consumers to abnormal situations and forces them to passively change their buying behaviors, leading to partly shifting to online shopping channel choices. This study was conduct...
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Factors Affecting the Derivatives Investment Intention of Individual Investor: a Case Study in Vietnam
Abstract
In this research, PLS-SEM method was applied to assess the relationship between the original determinants of Theory of Planned Behavior including Attitude, Social Norms, Perceived Behavioral Control together with expande...
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