Editorial: Advancing research on digital technology in business
The links between e-logistics service quality, attitude and repurchase intention of Gen Z in e-commerce
Abstract
PurposeThis study aims to identify the dimensions that represent e-logistics service quality (e-LSQ) in e-commerce from the perspective of Generation Z customers in Vietnam. Additionally, it seeks to evaluate the impact...
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Effects of SNSs use and social intelligence on users’ subjective well-being
Abstract
PurposeGiven the widespread use of social networking sites (SNSs) in modern society, both academic researchers and practitioners have focused on exploring the impact of SNSs usage on users’ psychological and behavioral o...
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Mitigating climate change through green leadership: a study of the coal mining sector
Abstract
PurposeThis study examines how green transformational leadership and green motivation improve organizational environmental performance and investigates the mediating effect of eco-friendly behavior. While the relationshi...
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Decision-making model in digital commerce: electronic trust-based purchasing intention through online food delivery applications (OFDAs)
Abstract
PurposeThis research aimed to raise awareness about the need for safety measures and features of online food delivery applications (OFDAs) to build electronic trust (e-trust) with augmented purchase intention among custo...
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Nexus of green human resource management and sustainable corporate performance: the mediating roles of green behavior and green commitment
Abstract
PurposeThe driving force behind this study is the need to learn more about the ways in which green human resource management (GHRM) can impact sustainable corporate performance (SCP), especially in the context of Ho Chi...
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Promoting university brand through student co-creation behaviors: the role of online brand posts
Abstract
PurposeThis study investigates the role of social media brand posts on customer response and whether said impacts foster engagement in brand co-creation behaviors, especially in the higher education sector. The study fur...
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Study motivations of Bhutanese students in hospitality and tourism courses
Abstract
PurposeThe main purpose of this article is to understand the motivations for Bhutanese students to study hospitality and tourism courses. The second objective is to analyse what countries are the preferred destinations f...
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Platform financing and CSR performance in an E-commerce marketplace
Abstract
PurposeThis paper investigates whether and how the financial services offered by an e-commerce platform can help budget-constrained small- and medium-sized suppliers improve their corporate social responsibility (CSR) pe...
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From crave to fade: modelling perceived novelty, perceived saturation and engagement in viral street food trends among digital-native young consumers
Abstract
PurposeThe digital era contributes significantly to the rapid growth of the street food sector. However, it also brings about food poisoning risks as the street food vendors are busy inventing frivolous food trends. This...
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Phenomenological insights into socio-psychological and network dynamics of women entrepreneurs
Abstract
PurposeThis study investigates the socio-psychological and network dynamics influencing women’s entrepreneurial journeys in Bangladesh. It focuses on understanding how societal expectations, financial barriers and emotio...
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Philosophy of science and research paradigm for business research in the transformative age of automation, digitalization, hyperconnectivity, obligations, globalization and sustainability
Abstract
PurposeThis article aims to explain the role of philosophical anchors and research paradigms in business research, and how they can be extrapolated in the transformative era of automation, digitalization, hyperconnectivi...
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Editorial: Integrating SDGs into business and trade research: progress, challenges and the contributions of the Journal of Trade Science
Why we buy, how we feel: applying phenomenology to consumer research
Abstract
PurposeThis research explores how phenomenology can enrich consumer research as a philosophical and methodological approach by illuminating the emotional, symbolic and experiential dimensions of consumer behavior that ar...
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Expanding the qualitative repertoire in organizational research: a framework for hybrid reflexive narrative inquiry
Abstract
PurposeThis paper introduces Hybrid Reflexive Narrative Inquiry (HRNI), a novel methodological framework designed to address the complex interplay of organizational research's temporal, contextual, and reflexive dimensio...
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