Abstract
The study examines the effects of different factors on rural households' income diversification via regres-sion analysis method, basing on the VHLSS data in the period of 2012-2016 published by The General Statistics Office of Vietnam. The study revealed that there are 3 groups of factors affecting the level of rural house-holds' income diversification in Vietnam including: (i) household leader's features such as age, education level and ethnicity; (ii) household features such as: the household's size; employment rate; human capital; assets; household income per capita; expenditure for food consumption and medical services; (iii) regional factors such ascommunes under Program 135, communes with markets, communes with craft villages and distance from thecommunes tothe nearest agriculturalpromotion center.