The links between e-logistics service quality, attitude and repurchase intention of Gen Z in e-commerce
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PurposeThis study aims to identify the dimensions that represent e-logistics service quality (e-LSQ) in e-commerce from the perspective of Generation Z customers in Vietnam. Additionally, it seeks to evaluate the impact...
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Effect of ethical leadership on employee emotional stability during the time of crisis in the hospitality industry
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PurposeThis research aims to examine the relationship between ethical leadership and employee emotional stability during a pandemic crisis in the hospitality industry, with a chain-mediating effect of perceived emotional...
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Coastal communities’ participation in reducing single-use plastic bags: the role of awareness of harm and responsibility for environmental protection
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PurposeThis research aims to explore the role of awareness of harm and responsibility for environmental protection in reducing pollution from single-use plastic bags (SPBs) in coastal communities (CCs). To this end, this...
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Promoting university brand through student co-creation behaviors: the role of online brand posts
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PurposeThis study investigates the role of social media brand posts on customer response and whether said impacts foster engagement in brand co-creation behaviors, especially in the higher education sector. The study fur...
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Study motivations of Bhutanese students in hospitality and tourism courses
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PurposeThe main purpose of this article is to understand the motivations for Bhutanese students to study hospitality and tourism courses. The second objective is to analyse what countries are the preferred destinations f...
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Understanding how perceived value enhances consumer loyalty toward energy-efficient appliances: the role of satisfaction and product category
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PurposeOver energy consumption is one of the causes of global warming and climate change. To deal with this issue, using energy-efficient appliances is strongly encouraged and cultivating consumer loyalty toward energy-e...
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Optimizing sales mode selection and marketing effort for a B2C marketplace under green product investment uncertainty
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PurposeThis study investigates the circumstances under which a business to customer (B2C) marketplace chooses to implement green marketing to promote green product investment (GPI). It further identifies the optimal sale...
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Phenomenological insights into socio-psychological and network dynamics of women entrepreneurs
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PurposeThis study investigates the socio-psychological and network dynamics influencing women’s entrepreneurial journeys in Bangladesh. It focuses on understanding how societal expectations, financial barriers and emotio...
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Understanding the power of social media influencers in promoting organic food consumption
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PurposeIn response to growing health and environmental concerns, consumer demand for organic foods has grown steadily. At the same time, social media influencers have a significant influence on consumer choices, especial...
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Explaining training and adjustment diversity in multinational enterprises: literal and figurative interpretations
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PurposeThis study emphasises the importance of both literal and figurative interpretations in explaining training and adjustment (cross-cultural) diversity in a multinational enterprise (MNE) context.Design/methodology/a...
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Business sustainability measurement frameworks: a systematic literature review using a TCCM approach
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PurposeThis study systematically reviews sustainability measurement frameworks (SMFs) using the TCCM (Theory, Context, Characteristics and Methodology) approach to evaluate their theoretical foundations, contextual relev...
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Editorial: Generative AI in business education: some future research directions
Publication performance and trends in psychological capital research: a bibliometric analysis
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PurposeThis research aims to provide a comprehensive understanding of the evolution and trends in psychological capital (PsyCap) research and related issues.Design/methodology/approachThis research uses bibliometric anal...
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Enhancing water conservation behavior: the role of knowledge, attitude and environmental concerns
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PurposeWater resources are fundamental to achieving sustainable development. Households play a critical role in global water conservation efforts, directly supporting the attainment of several Sustainable Development Goa...
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Contingent valuation versus choice experiment: estimating the willingness to pay for organic oranges in Vietnam
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PurposeThe study estimates the willingness to pay for organic oranges and identifies its influencing factors among consumers in the Mekong Delta, Vietnam.Design/methodology/approachThe study used survey data from 413 hou...
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