Mitigating climate change through green leadership: a study of the coal mining sector
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PurposeThis study examines how green transformational leadership and green motivation improve organizational environmental performance and investigates the mediating effect of eco-friendly behavior. While the relationshi...
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The influence of service quality on student satisfaction and student loyalty in Vietnam: the moderating role of the university image
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PurposeImproving service quality, student satisfaction and student loyalty is important to higher education institutions’ sustainable growth. The objectives of this study are a twofold: first, the study seeks to determin...
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Coastal communities’ participation in reducing single-use plastic bags: the role of awareness of harm and responsibility for environmental protection
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PurposeThis research aims to explore the role of awareness of harm and responsibility for environmental protection in reducing pollution from single-use plastic bags (SPBs) in coastal communities (CCs). To this end, this...
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Nexus of green human resource management and sustainable corporate performance: the mediating roles of green behavior and green commitment
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PurposeThe driving force behind this study is the need to learn more about the ways in which green human resource management (GHRM) can impact sustainable corporate performance (SCP), especially in the context of Ho Chi...
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Promoting university brand through student co-creation behaviors: the role of online brand posts
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PurposeThis study investigates the role of social media brand posts on customer response and whether said impacts foster engagement in brand co-creation behaviors, especially in the higher education sector. The study fur...
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Study motivations of Bhutanese students in hospitality and tourism courses
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PurposeThe main purpose of this article is to understand the motivations for Bhutanese students to study hospitality and tourism courses. The second objective is to analyse what countries are the preferred destinations f...
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Editorial: Promoting business research that advances sustainability understanding, strategies, and practices
Unlocking students' continuance intention to use generative AI for educational purposes: the dual role of habit
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PurposeGenerative artificial intelligence (GenAI) plays a crucial role in academic sustainability as it enables personalized learning experiences and fosters innovative problem-solving approaches. Based on the technology...
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Environmental taxation, institutional quality and trade development nexus in sub-Saharan Africa
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PurposeThis study assesses the moderating and threshold impact of environmental tax and institutional quality on enhancing the international trade capabilities of economies in sub-Saharan Africa (SSA).Design/methodology/...
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Optimizing sales mode selection and marketing effort for a B2C marketplace under green product investment uncertainty
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PurposeThis study investigates the circumstances under which a business to customer (B2C) marketplace chooses to implement green marketing to promote green product investment (GPI). It further identifies the optimal sale...
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Philosophy of science and research paradigm for business research in the transformative age of automation, digitalization, hyperconnectivity, obligations, globalization and sustainability
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PurposeThis article aims to explain the role of philosophical anchors and research paradigms in business research, and how they can be extrapolated in the transformative era of automation, digitalization, hyperconnectivi...
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Editorial: Integrating SDGs into business and trade research: progress, challenges and the contributions of the Journal of Trade Science
Understanding the power of social media influencers in promoting organic food consumption
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PurposeIn response to growing health and environmental concerns, consumer demand for organic foods has grown steadily. At the same time, social media influencers have a significant influence on consumer choices, especial...
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Filling the SME credit gap: a systematic review of blockchain-based SME finance literature
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PurposeThe review examines the existing literature on blockchain-based small and medium enterprise (SME) finance and highlights its trend, themes, opportunities and challenges. Based on these factors, the authors create...
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The use of technology in facing the COVID-19 negative consequences and the associated opportunity for digital entrepreneurship in KSA
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PurposeThis article introduces the key findings from investigating technology's role in mitigating the business slowdown enforced by the COVID-19 pandemic and the associated increased reliance on technological means amon...
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