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From crave to fade: modelling perceived novelty, perceived saturation and engagement in viral street food trends among digital-native young consumers
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PurposeThe digital era contributes significantly to the rapid growth of the street food sector. However, it also brings about food poisoning risks as the street food vendors are busy inventing frivolous food trends. This...
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Digital Payments, Fintech Trends and Shadow Economy in South East Asia Socio-Economic Realities And Suggestions for Further Research
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The advancement of Fintech technological progress in emerging countries has accelerated the role of digital finance in economic development. Digital finance assists in financial inclusion, although emerging countries rem...
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