Coastal communities’ participation in reducing single-use plastic bags: the role of awareness of harm and responsibility for environmental protection
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PurposeThis research aims to explore the role of awareness of harm and responsibility for environmental protection in reducing pollution from single-use plastic bags (SPBs) in coastal communities (CCs). To this end, this...
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Nexus of green human resource management and sustainable corporate performance: the mediating roles of green behavior and green commitment
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PurposeThe driving force behind this study is the need to learn more about the ways in which green human resource management (GHRM) can impact sustainable corporate performance (SCP), especially in the context of Ho Chi...
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Promoting university brand through student co-creation behaviors: the role of online brand posts
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PurposeThis study investigates the role of social media brand posts on customer response and whether said impacts foster engagement in brand co-creation behaviors, especially in the higher education sector. The study fur...
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Platform financing and CSR performance in an E-commerce marketplace
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PurposeThis paper investigates whether and how the financial services offered by an e-commerce platform can help budget-constrained small- and medium-sized suppliers improve their corporate social responsibility (CSR) pe...
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From crave to fade: modelling perceived novelty, perceived saturation and engagement in viral street food trends among digital-native young consumers
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PurposeThe digital era contributes significantly to the rapid growth of the street food sector. However, it also brings about food poisoning risks as the street food vendors are busy inventing frivolous food trends. This...
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Filling the SME credit gap: a systematic review of blockchain-based SME finance literature
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PurposeThe review examines the existing literature on blockchain-based small and medium enterprise (SME) finance and highlights its trend, themes, opportunities and challenges. Based on these factors, the authors create...
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Business sustainability measurement frameworks: a systematic literature review using a TCCM approach
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PurposeThis study systematically reviews sustainability measurement frameworks (SMFs) using the TCCM (Theory, Context, Characteristics and Methodology) approach to evaluate their theoretical foundations, contextual relev...
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From photos to feedback: application of Photovoice on hotel guest experience research
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PurposeThis study explores Photovoice as a participatory visual research method to capture hotel guest experiences. Traditional surveys and interviews often fail to reflect emotional and sensory nuances. expectancy-disco...
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Strategic scaling initiatives and client networking dynamics for small and medium-sized enterprises growth: a comprehensive case study analysis
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PurposeThe research investigates scaling and client networking in small and medium-sized enterprises (SMEs), using ABCD, an Indonesian telecom tower provider, as a case study. Key findings underscore the importance of st...
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Circular Supply Chain: Situation and Implementation Solutions For Agricultural Products in Vietnam
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Circular supply chains are suitable for many economic sectors from agricultural to industrial products. Currently, some localities in Vietnam have initiallyapplied the circular supply chain to agricultural products, ther...
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A research on the Impact of Organizing Strategic Market Implementation on Business Performance of Hanoi Trade Corporation
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Recognizing the importance of implementation in strategic market management process, this study aims to clarify the impact of strategic market implementation on the business performance of commercial enterprises in the s...
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Factors Affecting the Implementation of Social Responsibility Toemployees at Vietnamese Textile Enterprises
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This research analyzes the factors affect the implementation of social responsibility toemployees at Vietnamese textile enterprises. The data was collected from 38 local companies through the pre-designed questionnaire....
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The Application of IDIC Model in Customer Relationship Management at Tourism Accommodation Establishments of 3 Stars or Higher in Vietnam
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CRM is a term that has become familiar to many businesses, the application of CRM canhelp businesses develop their relationships with customers; then with the information obtained about the customers, they can offer the...
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Factors Affecting the Implementation of Social Responsibility Toemployees at Vietnamese Textile Enterprises
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his research analyzes the factors affect the implementation of social responsibility toemployees at Vietnamese textile enterprises. The data was collected from 38 local companies through the pre-designed questionnaire. T...
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