The links between e-logistics service quality, attitude and repurchase intention of Gen Z in e-commerce
Tóm tắt
PurposeThis study aims to identify the dimensions that represent e-logistics service quality (e-LSQ) in e-commerce from the perspective of Generation Z customers in Vietnam. Additionally, it seeks to evaluate the impact...
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The influence of service quality on student satisfaction and student loyalty in Vietnam: the moderating role of the university image
Tóm tắt
PurposeImproving service quality, student satisfaction and student loyalty is important to higher education institutions’ sustainable growth. The objectives of this study are a twofold: first, the study seeks to determin...
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