Understanding how perceived value enhances consumer loyalty toward energy-efficient appliances: the role of satisfaction and product category

Le, Bao Ngoc , Nguyen, Hoang Viet , Nguyen, Dung Minh

DOI: 10.1108/jts-08-2024-0054

Tóm tắt
PurposeOver energy consumption is one of the causes of global warming and climate change. To deal with this issue, using energy-efficient appliances is strongly encouraged and cultivating consumer loyalty toward energy-e... Xem bài

Editorial: Integrating SDGs into business and trade research: progress, challenges and the contributions of the Journal of Trade Science

Nguyen, Ninh

DOI: 10.1108/jts-06-2026-077

How eco-badges shape online purchase decisions: the roles of perceived diagnosticity and label credibility

Tabelessy, Walter , Nanere, Marthin

DOI: 10.1108/jts-01-2026-0010

Tóm tắt
PurposeThis study aims to investigate the influence of eco-badges on consumers' purchase decisions within information-dense e-commerce environments in Indonesia. It focuses on perceived diagnosticity as a central cogniti... Xem bài